I CRY WATCHING CORECORE VIDEOS

PVC Banner, 250 x 150 cm, 2023

photo: Niccolò Satta

I CRY WATCHING CORECORE VIDEOS

PVC Banner, 250 x 150 cm, 2023

photo: Niccolò Satta

The work is an intimate confession printed in white on black on a large banner. The intent is to assert one's generational identity through this contrast between content and form and to reveal one's participation in a widely spread phenomenon (though still unknown to many) in contemporary internet culture.

Corecore is a genre of videos that have been particularly popular on Instagram and TikTok since the early 2020s. These videos, through the juxtaposition of montages made by recycling already existing internet content (snippets of interviews, movies, podcasts, and meme images) and somber or sad music, convey melancholic and introspective atmospheres. Corecore videos evoke feelings of loneliness, existential dread, perdition, and alienation within an anti-capitalist and anti-consumerist framework.


From the corecore phenomenon (which would be reductive to simply call an "aesthetic") emerges the crisis condition of the Western male, the profound loneliness of many men and boys from Generation Z, victims of neglect and condemned to silent suffering, making doom scrolling resemble a desperate search for the meaning of one's existence. Comment sections under these videos often serve as a collective embrace, a safe space where users can confide and be consoled or motivated. Corecore videos are an attempt to break free from the feed and compulsive scrolling, yet remain within the feed itself; it's the truth trying to escape the social media bubble in a post-internet landscape where reality and the web blend and alternate.


The work is a reflection on the concept of a flag, manifesto, and symbol, in relation to the intimacy of the individual.

An attempt to bring to light a phenomenon not yet theorized, immersed in the logic of the web.

The work is an intimate confession printed in white on black on a large banner. The intent is to assert one's generational identity through this contrast between content and form and to reveal one's participation in a widely spread phenomenon (though still unknown to many) in contemporary internet culture.

Corecore is a genre of videos that have been particularly popular on Instagram and TikTok since the early 2020s. These videos, through the juxtaposition of montages made by recycling already existing internet content (snippets of interviews, movies, podcasts, and meme images) and somber or sad music, convey melancholic and introspective atmospheres. Corecore videos evoke feelings of loneliness, existential dread, perdition, and alienation within an anti-capitalist and anti-consumerist framework.


From the corecore phenomenon (which would be reductive to simply call an "aesthetic") emerges the crisis condition of the Western male, the profound loneliness of many men and boys from Generation Z, victims of neglect and condemned to silent suffering, making doom scrolling resemble a desperate search for the meaning of one's existence. Comment sections under these videos often serve as a collective embrace, a safe space where users can confide and be consoled or motivated. Corecore videos are an attempt to break free from the feed and compulsive scrolling, yet remain within the feed itself; it's the truth trying to escape the social media bubble in a post-internet landscape where reality and the web blend and alternate.


The work is a reflection on the concept of a flag, manifesto, and symbol, in relation to the intimacy of the individual.

An attempt to bring to light a phenomenon not yet theorized, immersed in the logic of the web.